Facebook size guide

Facebook Cover Photo Size (2026)

Facebook cover photos display at 851x315 pixels on desktop and 640x360 on mobile. Upload at 1640x859 (2x retina) so it stays crisp on both. Critical text and faces need to sit inside the mobile crop or they'll get cut.

Cover photo (upload)
1640x859px
1.91:1

2x retina. Facebook resamples for desktop and mobile.

Every Facebook size in one place

Use this table as a quick reference. Krumzi's AI designer handles these dimensions automatically when you pick the format.

FormatWidthHeightAspect ratioNotes
Cover photo (upload)1640px859px1.91:1Recommended retina upload size.
Cover photo (desktop display)851px315px2.7:1What desktop viewers see.
Cover photo (mobile display)640px360px16:9What mobile viewers see. Critical text must fit here.
Profile picture320px320px1:1Displays as a 170x170 circle on desktop, 128x128 on mobile.
Event cover1920px1005px1.91:1Standard event header.
File format
JPG or PNG. Facebook re-encodes to JPG.
Max file size
Under 100KB for fastest load, but Facebook accepts up to several MB.
Skip the resizing

Or let Krumzi build the Facebook design for you in 30 seconds.

Describe what you need. Krumzi's AI handles the layout, fonts, colors, and exports a ready-to-publish design at the exact 1640x859 Facebook format. No template hunting.

Facebook design tips that matter

Knowing the pixel sizes is half the battle. Here's what separates designs that get engagement from designs that don't.

Design for the mobile crop first

70%+ of Facebook traffic is mobile. Anything important must fit inside the center 640x360 zone or it gets cropped.

Avoid placing text in the bottom-left corner

On mobile, your profile picture overlays the bottom-left of the cover photo. Don't put text or faces there.

Upload PNG for graphics

Facebook handles PNG compression more gently than JPG for graphic banners with text. Photos do fine as JPG.

Refresh seasonally

Cover photos look stale fast. Update for new product launches, holidays, or quarterly campaigns.

Frequently asked questions

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