ComparisonKrumzivsPoPomelli

The Pomelli alternative that lets you edit every part of the post.

Google's Pomelli is free and quick at turning your website into on-brand campaign ideas, and you can change the image, the text and the typography before you download. Krumzi designs each post from scratch for your brief, in your brand, and every element stays editable: move it, resize it, rewrite it. For one brand or several, every week.

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At a glance

A free first draft vs. a post you can finish.

PoPomelli
KrumziKrumzi
How a post gets made
Campaign ideas turned into images with text
Designed from scratch for your exact brief
Learning your brand from your website
Business DNA from your site, files or a template
Brand Mind from your site or a quick tap-through interview
Editing afterward
Image, header, description, call to action, typography
Every element: move, resize, restyle, rewrite, add
Several brands or clients
Built around one Business DNA; switching isn't documented
Each brand keeps its own Brand Mind and, on Pro and up, Brand Kit
Posting
Post now to one professional Instagram account
Schedule to Instagram and Facebook from a calendar
Formats
Social, ad and web creatives; Animate makes 9:16 clips
44 preset sizes, carousels, documents, and video on Pro and up
Price
Free while it's a Google Labs experiment
A paid plan, with a free trial to start
Websites, brand books, Google Ads
Builds a simple site and brand book, sends assets to Google Ads
Not something Krumzi makes

Pomelli details verified from Google's blog and the Google Labs Help Center in November 2026. Spot something out of date? Tell us and we'll fix it.

Why people leave Pomelli

If you've used it for a few weeks, one of these probably sounds familiar.

Pomelli is free, it's from Google, and reviewers like how fast it gets them past a blank page. It doesn't have a real review score yet (G2 doesn't have enough reviews to rate it), so this list comes from hands-on reviews and Google's own help pages. Here's what people keep running into.

It reads your website, not your brand

Business DNA is a scan of your site: colors, fonts, images and a short read of your tone. One reviewer called it a surface scan, and another had to explain his offer all over again before it could write about it. It's also a snapshot, so when your site changes, your Business DNA doesn't.

Editing stops at a few fields

Google's help lists what you can change: the image, the header, the description, the call to action and the typography, plus a Fix layout button. Reviewers rate that as basic editing next to a full design editor, and one suggests finishing the post in Canva or Figma.

Built around one brand

Pomelli's help pages talk about your Business DNA, singular, and don't cover switching between brands. One reviewer recommends it for new business owners, not yet for agencies. Fine if you post for yourself. Awkward if you post for three clients.

Posting means Instagram, right now

Since summer 2026, Pomelli can post to a professional Instagram account with a Post now button. Google's help doesn't mention scheduling, and Facebook, LinkedIn and TikTok still mean downloading the file and uploading it yourself.

Every claim needs a second look

Google's own help warns that the AI can change fine details of your products, like colors, logos or textures. One reviewer found a campaign promising something his product doesn't do, and of 48 images he made, he'd have used 13.

Free for now, with a ceiling

Google says Pomelli is currently free and allows several hundred image and video generations, and that the limits may change. One reviewer hit the limit with no warning of how much he had left. It's a Google Labs experiment, and Google calls it early.

To be fair: Pomelli is free, it's from Google, and it's genuinely good at the first step: reading your website and turning it into on-brand campaign ideas in minutes. Photoshoot turns a phone photo of a product into studio shots, and it'll build you a simple website and brand book too. If you run one business and post now and then, start there. This page is for people who post every week, often for more than one brand, and need to edit every part of the design.

Three reasons people switch

Why people pick Krumzi over Pomelli

01Designed, not filled in

A layout made for this post, not a set of fields.

Pomelli turns a campaign idea into images with text, then lets you change the picture, the copy and the type. Krumzi decides the layout, palette, type and composition fresh for every brief, then hands you a design where every element is its own object. Move it, resize it, delete it, add something new.

Layout decided per briefEvery element editableNever the same twice
Pomelli templatespick one of thousands
SAME PROMPT
Krumzi designseach decided from scratch
Podcast episode graphic designed from scratch by Krumzi
Quote post designed from scratch by Krumzi
Hiring announcement designed from scratch by Krumzi
02One sentence in, design out

You describe it. Krumzi designs it.

Start from whatever you have this week: one sentence, a voice memo, a product link. A finished, on-brand design comes back in under 60 seconds. Not happy with it? Keep chatting. Bigger headline, darker background, use the orange from my logo. Then make variations for next week's post without starting over.

Under 60 secondsRefine by chattingVariations for next week
Krumzidesigning...
Your prompt
“A 5-slide carousel on three mistakes coaches make on Instagram.”
Designing from scratch
0:38
Finished carousel designed by Krumzi from one sentence
03Every brand, every format

Several brands. Every size. One calendar.

Each brand you run keeps its own Brand Mind, and on Pro and up its own Brand Kit, so switching clients never means starting over. Ask for a square post, a story or a carousel, each designed to its canvas across 44 preset sizes or any custom size, then schedule it to Instagram and Facebook.

Brands kept apart44 preset sizes, plus customSchedule to Instagram and Facebook
Your brandHalcyon Coffeeapplied automatically
One brand, three briefssame identity every time
Halcyon Coffee announcement post designed in Krumzi on the café's brand colors and fonts
Announcement
Halcyon Coffee Instagram carousel designed in Krumzi with the same brand identity
Carousel
Halcyon Coffee happy hour promo designed in Krumzi, matching the brand palette
Promo
Click any element to edit it. Just like you're used to.
The honest verdict

Which one should you actually use?

Pomelli is free, so the bar for paying is real. Here's the honest split, including the cases where Pomelli is the better call.

Switch to Krumzi if you...

  • You post every week and need more than a handful of campaign images
  • You run social for several brands or clients
  • You want to move, resize and restyle every element, not just change the text
  • You want to schedule posts to Instagram and Facebook, not post them one at a time
  • Your brand has rules a website scan doesn't catch
  • You want carousels, documents and video from the same brief

Stay with Pomelli if you...

  • You run one business and post now and then
  • Free is a hard requirement
  • You mainly need studio-style product shots from phone photos
  • You want a simple website and a brand book from the same profile
  • You send creatives straight into Google Ads
Pricing

What each one costs.

Pomelli is free. Here's when Krumzi is worth paying for: when you post every week, for one brand or several, and need every part of the design to be yours to edit and schedule.

PoPomelli

Pomelli (Google Labs)

$0/month

  • Free while it's a Google Labs experiment
  • Several hundred image and video generations, per Google
  • In English, for adults in supported countries
  • No paid plan announced
KrumziKrumzi

Starter

$19/month

  • 1,000 AI credits / month
  • 1 brand
  • AI Image Maker
  • AI Carousel Maker

Pro

$39/month

  • 2,500 AI credits / month
  • 3 brands, each with its own Brand Kit
  • Everything in Starter
  • Unlimited Video Exports

Studio

$89/month

  • 6,000 AI credits / month
  • 10 brands, each with its own Brand Kit
  • Everything in Pro
  • Claude Opus access

Agency

$249/month

  • 20,000 AI credits / month
  • 25 brands, each with its own Brand Kit
  • Everything in Studio
  • Lowest price per credit

Pomelli details from the Google Labs Help Center in November 2026; Google says it's currently free and the limits may change. Krumzi's prices come live from krumzi.com/pricing. Starter, Pro and Studio start with a 3-day free trial, card needed, with no charge until day 4. See full Krumzi pricing.

Switching is easy

Keep what works. Lose the busywork.

There's nothing to export from Pomelli and nothing to learn. Keep it for product shots if you like them. Your first Krumzi design takes about a minute.

01

Bring your brand

Give Brand Mind the same website you gave Pomelli and it pulls your colors, fonts and logo, or build it through a quick, tappable interview. Your Business DNA doesn't carry over, but the images you downloaded from Pomelli can go straight into your designs.

02

Describe this week's posts

Type one sentence per post, or turn a Post Idea into a design. Krumzi designs each one from scratch, on your brand, in under 60 seconds. Keep chatting to refine anything.

03

Edit, export or schedule

Every element is editable. Export PNG, JPG, PDF or video, or schedule the post to Instagram and Facebook with an AI caption. Nothing locked in.

Questions

Switching from Pomelli, answered.

Yes, that's the job it's built for. Pomelli is a free Google Labs experiment that turns your website into on-brand campaign ideas and images with editable text. Krumzi is for people who post every week, often for more than one brand: it designs each post from scratch for your brief, keeps every element editable, and schedules to Instagram and Facebook.

Both learn your brand from your website. Pomelli's Business DNA captures your colors, fonts, images and tone, then generates campaign creatives from them. Krumzi's Brand Mind does that too, or learns your brand through a tap-through interview, and keeps learning from what you export, change and tell it. The bigger difference comes next: Krumzi designs the layout from scratch for every brief, and every element stays editable.

Yes, everything. Drag, resize and restyle any element, rewrite text, swap images, add shapes or icons, or just ask in the chat. In Pomelli, Google's help describes changing the image, the header, the description, the call to action and the typography. In Krumzi, the whole canvas is yours.

Brand Mind learns your style and steers every design to look and sound like you, on every plan. On Pro and up, the Brand Kit adds your exact logo, colors and fonts to every design automatically. It keeps learning from what you change and tell it.

Yes. Each brand gets its own Brand Mind, and on Pro and up its own Brand Kit, so designs for one client never borrow from another. Archive a finished client and the slot comes back. Pomelli's help pages describe a single Business DNA and don't cover switching between brands.

Yes, and it schedules. Connect an Instagram Professional account and a Facebook Page for each brand, then publish now or schedule from a calendar, with an AI caption written from the post itself. Pomelli posts to a professional Instagram account with a Post now button; Google's help doesn't mention scheduling.

No, and Pomelli is, which is a real point in its favor. Krumzi is a paid subscription, and Starter, Pro and Studio start with a 3-day free trial. You add a card, pay nothing today, and make your first posts with the plan you picked. Downloads carry a watermark until your plan starts on day 4, unless you cancel before then.

No. Plenty of people keep Pomelli for Photoshoot product shots, a quick website or brand book, and sending assets to Google Ads, then design their weekly posts in Krumzi. You can even drop your Pomelli product shots into a Krumzi design. Use whichever fits the job.

3 days free, card needed, no charge until day 4

This week's posts are one sentence away.

Keep Pomelli for product shots and quick ideas. Let Krumzi design the weekly posts, for every brand you run, with every element yours to edit.

3-day free trial, card neededNo charge until day 4Cancel online anytime